14Apr 2022 by it@foxtrotmarketing.com
Shaw-Lundquist Construction

Shaw-Lundquist Construction

Case Studies
PROJECT Shaw-Lundquist Construction A GROUNDBREAKING CELEBRATION ABOUTShaw-Lundquist is a second generation, family-owned general contractor that’s been in business since 1974. They are one of the largest Asian American contractors in the United States, with offices in St. Paul, MN and Las Vegas, NV. Their projects include workplaces, education, entertainment, hospitality, healthcare, multi-family housing, public and retail spaces. SITUATION With just ten days until a groundbreaking event for a new project adjacent to the Minnesota Vikings practice facility, the Shaw-Lundquist team was looking for a fun attendee gift of branded merch – specifically, a “go purple” color tumbler.OBJECTIVESReward and celebrate a successful project groundbreaking event with the project owner, design team, and future tenants.Provide a memento that tied in to the project.Ensure the gift was on time and on budget.SOLUTION  Foxtrot Account Manager…
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14Apr 2022 by it@foxtrotmarketing.com
RJM Construction

RJM Construction

Case Studies
COMPANY STORE RJM Construction REWARDING EMPLOYEES AND MANAGING THE PROCESS ABOUTRJM Construction is a general contractor headquartered in Minneapolis, Minnesota that works with healthcare groups, community leaders, property owners, developers, and building tenants. They deliver on their clients’ vision by providing full preconstruction and construction services, from concept to completion.SITUATIONRJM works hard at building a rewarding environment that fosters the personalities and strengths of their team. They understand that caring deeply for their nearly 200 employees shines through in their approach to helping clients achieve their vision. This focus on employee engagement led to their desire to develop a company eStore for field uniforms as well as a program to celebrate and acknowledge employees’ years of service. Both programs needed to be easy to manage and execute, while fostering employee pride and ensuring the integrity of their brand. OBJECTIVESFoster a sense of company pride…
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12Oct 2021 by it@foxtrotmarketing.com
Three Reasons why Swag is Not a Four-Letter Word

Three Reasons why Swag is Not a Four-Letter Word

Blog
Three Reasons why Swag is Not a Four-Letter Word I’m always fascinated to hear about the “swag bags” given out to attendees of Hollywood award shows – the mix of high-end items and brands is always fascinating (and typically aspirational). Most of us in real-world corporate America don’t have the luxury of a big budget or connections with major brands and influencers to pull something like this off. Many of us are satisfied if we can get some pens, stress balls, and water bottles to give out at our next event. ‍According to Merriam-Webster, the term “swag” or “schwag” came about in the 1960s to describe the free stuff companies would give out at events as a promotional stunt. Digging deeper (like 17th-century deep), swag was also a reference to…
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08Oct 2021 by it@foxtrotmarketing.com
Where’s My Stuff?

Where’s My Stuff?

Blog
Where's My Stuff?Supply Chain Challenges & Promotional Products Another substitution? How can the shipment be delayed again? Why are these the only options? If you’ve recently uttered these questions in frustration, we completely understand. The past eighteen months have created the perfect storm of circumstances resulting in significant supply chain challenges across all industries. The record blockage of cargo ships in California is just another example of the ripple effect of these issues. Having some context to the underlying causes of product shortages and delays can help all of us better understand the impacts they have on product pricing and availability at a high level. After reading through the four primary challenges, we’ll focus on how we can address them together. Importing strugglesImporting challenges include the dramatic 300% year-over-year increase in…
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09Aug 2021 by it@foxtrotmarketing.com

Foxtrot Marketing Group Celebrates 45 Years and New Location

News
Foxtrot Marketing Group Celebrates 45 Years and New LocationOfficial ribbon-cutting ceremony, tour, and employee party mark milestones New Brighton, MN. August 9, 2021.Foxtrot Marketing Group (PPAI 104295, SAGE 32735, ASI 170720; formerly 20/20 Brand Solutions) celebrated their recent move to New Brighton, Minnesota, and 45 years of business with a ribbon-cutting ceremony and reception on August 5, 2021.‍Jill Haspert, Foxtrot CEO, greeted employees, parent company Mille Lacs Corporate Ventures (MLCV) leaders, city officials, and local chamber ambassadors before ceremoniously cutting the ribbon for Foxtrot’s new headquarter location. Joe Nayquonabe, MLCV CEO and Commissioner of Corporate Affairs, Mille Lacs Band of Ojibwe, provided an invocation of gratitude. Mary Jo McGuire, Ramsey County Commissioner, and Kari Niedfeldt-Thomas, New Brighton’s mayor, welcomed Foxtrot Marketing Group to the community.“We’re excited to celebrate two milestones…
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14Jul 2021 by it@foxtrotmarketing.com
Your Brands Kitchen

Your Brands Kitchen

Blog
Infographic The Why, How, and What of your online company store or “brand kitchen.” Your online company store is like the kitchen, or heart, of your home. Your employees, partners, and even your customers will visit expecting well-stocked shelves and the no-fuss ability to get a good branded meal easily. And, since promotional products are the most highly regarded form of advertising, it's essential to follow a proven recipe.Learn more about remodeling (or building) your brand "kitchen" with our infographic.READ MORE >>
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21May 2021 by it@foxtrotmarketing.com

Foxtrot Marketing Group Welcomes New Business Development Manager and Marketing Intern

News
Foxtrot Marketing Group Welcomes New Business Development Manager and Marketing InternContinued growth and commitment to cultivating talent result in the latest hires New Brighton, MN. May 21, 2021.Foxtrot Marketing Group (PPAI 104295, SAGE 32735, ASI 170720; formerly 20/20 Brand Solutions) announced the recent addition of a business developmentmanager and marketing intern to the organization.Gabriel Hancock joined Foxtrot as a business development focusing on forming business relationships with a variety of organizations. Gabriel brings a fresh perspective and a problem-solving approach to his role.Madison Sam joined as a summer marketing intern to help with internal communications initiatives and share Foxtrot’s story with customers and prospects. Madison is a third-year student at the University of Minnesota, studying American Indian Studies and the Ojibwe language.“I’m excited that our organization continues to attract top…
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20May 2021 by it@foxtrotmarketing.com

Foxtrot Marketing Group Selected as One of PPB’s 2021 Greatest Companies To Work For

News
Foxtrot Marketing Group Selected as One of PPB’s 2021 Greatest Companies To Work ForFoxtrot honored to be recognized by promotional products industry publication New Brighton, MN. May 20, 2021.Foxtrot Marketing Group recently ranked on PPB’s competitive “2021 Greatest Companies to Work for” list.‍PPAI Media, the owner of PPB Magazine, has conducted the annual competition since 2011 but put it on hold last year because of the pandemic. The competition is open to all PPAI member companies with at least five full-time employees. According to the Promotional Products Association International (PPAI), there are more than 30,000 distributor firms and 3,500 supplier companies in the promotional products industry. More than 15,000 distributors and suppliers are members of PPAI.“This competition is extremely popular and competitive, and we were so happy to be able…
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19May 2021 by it@foxtrotmarketing.com

Foxtrot Marketing Group Moves to a new Twin Cities Location

News
Foxtrot Marketing Group Moves to a new Twin Cities Location Larger production space and collaborative office layout supports continued growth New Brighton, MN. May 19, 2021. Foxtrot Marketing Group (PPAI 104295, SAGE 32735, ASI 170720; formerly 20/20 Brand Solutions) announced their move from South St. Paul to New Brighton. The facility in the Lakeview Business Center enables Foxtrot to expand its office, production, and distribution operations. “Our new space facilitates the ongoing growth and evolution of our organization and takes us to the next level,” said Jill Haspert, Foxtrot CEO. “we can set up our embroidery, screenprint, and warehouse operations for greater efficiency, support employee wellbeing with a quiet room and collaboration spaces and invest in technology upgrades. All of these things add up to an even better experience for…
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08May 2021 by it@foxtrotmarketing.com

Foxtrot Marketing Group Welcomes New Account Manager

News
Foxtrot Marketing Group Welcomes New Account Manager Energy and relationship focus provide additional value to promotional products customers. South Saint Paul, MN. March 8, 2021. Foxtrot Marketing Group (PPAI 104295; formerly 20/20 Brand Solutions) announced the recent addition of a new sales professional to their organization. Jess Seletzky joined as an account manager partnering with existing clients in various industries, including food and beverage and hospitality. Jess brings six years of experience in the promotional products industry, most recently with Tugboat,Inc. “We’re excited to have Jess join the team. She’s a perfect fit with the collaborative, solution-solving culture at Foxtrot, and she’ll help us strengthen and grow our customer relationships,” said Foxtrot Sales Director Nettie Sparkman. Foxtrot Marketing Group announced their rebrand from 20/20 Brand Solutions last October. ‍ Foxtrot…
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